Inspired Design – October 12-14, 2018

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Inspired Design – October 12-14, 2018

An intense, three-day hands-on workshop to increase your design skills, improve your business knowledge, and to stretch you as a floral artist.


Friday, October 12 – 9 AM to 5 PM

– Discussion of sympathy work, how to meet with the family, how to upsell, how to personalize, dealing with your funeral home, how your style can boost your business, and setting yourself apart from the competition.
– Presenters discuss the different types of casket sprays.
– Presenters design in front of students a high-style spray, and a traditional spray
– Students design a casket spray of their choice
– Individual presentation and discussion of casket sprays


– Discussion of high visibility pieces on a budget, discussion of traditional vs non-traditional work, and how to sell each. How to increase your average funeral order. Tips on selling from your cooler.
– Presenters design traditional vs non-traditional funeral pieces.
– Students design a traditional or non-traditional piece of their choice
– Individual presentation & discussion
– Discussion of add-on sales, casket lid pieces, etc, designers show some ideas
– Individual design of add-on piece of their choice
– Presentation and discussion


Saturday, October 13 – 9 AM to 5 PM (Plus optional Saturday surprise bonus project beginning at 6 PM)

– Discussion of “In Lieu of Flowers”, cremations & memorials, discuss the future of the funeral industry, and what we can do to stay relevant and improve our business.
– Presenters design cremation urn
– Students design urn piece for cremation.
– Individual presentation and discussion.


– Discussion of research done with area funeral directors; what they want from us, what they wish we knew, what they like to see and what they don’t like to see; how they choose their “preferred florists;” what they think of “in lieu of,” drop shipping & cremations.
– Group designing. From start to finish, meeting with the family, discussing floral options, selling, design, and delivery of an entire funeral service
– Group presentation and discussion.

Saturday night bonus project…TBA


Sunday, October 14 – 9 AM to 3 PM

– Discussion of fall and holiday designs; trends, open houses, to do or not to do; usefulness of different types of advertisements; traditional and non-traditional décor and designs.
– Presenters show a variety of fall centerpieces and designs
– Individual design of fall arrangement of their choice
– Presentation and discussion
– Presenters discuss and design a variety of Christmas designs


– Students design holiday arrangement of their
– Presentation and discussion
– Presentation of diplomas and pictures


Cost is $650 per student

Included in the fee are Three lunches, props, fresh flowers for all days.

One scholarship will be awarded to cover the class fee. For more details, or to apply, please visit

Space is limited – Call today to reserve your space!

Transportation to and from North American Wholesale Florist can be requested.


Please call (605)338-4871 for more details or to register.

***You do NOT need to be a NAWFI customer to attend this design series***

October 12 2018


Date: October 12, 2018
Time: 9:00 am - 5:00 pm

An event every day that begins at 9:00am, repeating until October 13, 2018

One event on October 14, 2018 at 9:00am

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Cost: $650
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North American Wholesale Florist Inc.

715 S 7th Ave
Sioux Falls, SD 57104 United States

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(800) 877-8789

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North American Wholesale Florist Inc.
Phone: (800) 877-8789
Website: Visit Organizer Website